Montreal’s Multi-Award-Winning Hotel Invited Clients and Showcased Its Unique Event Spaces –

SJF Group Inc. One Of The Main Exhibitors

The Ritz-Carlton Montreal opened its doors to the general public at an exclusive open house event,“Because Everyday is a Celebration”, this past Sunday, November 29, 2015, and showcased the variety of luxurious event spaces, with multi-use function, available at the hotel.

Since opening in 1912, Ritz-Carlton Montreal has been a venue of choice for once-in-a-lifetime moments. The first event of its kind, guests had the opportunity to explore the hotel’s 12,000 square feet of flexible meeting spaces, catering to the most extraordinary events from as intimate as 10 guests, to as grand as 450 attendees.

Seven rooms were staged for all of life’s greatest milestones.

  • The Palm Court – Arguably the city’s most glamorous lobby, was set up for tea service. A ritual and daily offer at the Ritz Carlton Montreal.
  • The Oval Room – Montreal’s most opulent ballroom, was dressed for a wedding. Guests took in the décor while enjoying complimentary canapés and food stations, champagne and live entertainment.
  • The Ritz and Carlton Rooms – In partnership with Mont Blanc, featured a men’s lounge and full-service whisky bar with complimentary drinks.
  • The Green Room – Staged as a loge (dressing room),  featured elegant make-up and spa services, catering to girlfriends’ getaways and bachelorette parties.
  • The Blue Room – Staged by Celebrations Group as a beautiful baby shower, gave guests a first-hand look at a how such an important event can be hosted at the Ritz-Carlton Montreal.

The highlight of the day was the unique and dramatic transformation of The Gold and Grey Rooms – Coordinated by SJF Group, in collaboration with Celebrations Group Rentals, NDG Florist and La Marguerite Catering, the rooms on the hotel’s Mezzanine floor became “the talk of the event”. The set-up featured a wedding ceremony, different dinner table options as well as cocktail/lounge style alternatives for every important, luxurious and unforgettable occasion.

With this truly different set-up, hailed by everyone who entered the room, SJF Group confirmed its passion, creativity and commitment to its clients – no matter what the wishes or needs, we will craft the ultimate to make the necessary impact.

We proved, once again, that going above and beyond IS the new standard!

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SJF Group participating at The Events Show


WANT TO MAKE YOUR NEXT CELEBRATION MEMORABLE? The Events Show brings together Montreal’s leading event experts in an interactive setting. Designed to help you make your next event unique. 

YOUR VISION, OUR INNOVATION – Visit us at our booth (#2) and see how SJF Group Inc. can create memorable experiences through innovative concepts, creative designs and flawless planning and execution.

Purchase tickets online here before November 12, 5:00pm, and be entered to win a Mini Management Planning Package valued at $2,250.

Eat – Drink – Party – Looking forward to seeing you November 12, from 5:00 – 9:00pm, at 425 Avenue Metcalfe, Westmount, QC H3Y 2Z5




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Presenting this year’s Spokesperson for the Let’s Roll for Kids Bike-a-Thon – Dan Laxer.

Let's roll 2015

A born and bred Montrealer, Dan has contributed to Montreal airwaves for over 20 years and is an established writer and comedian, among his many talents.

Delighted to have such a distinguished, enthusiastic and creative force join this year’s team!

Watch Dan’s message and join him and other bikers June 21.

Sign up now at


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CJAD’s Dan Laxer official Spokesperson & MC for 2015 Let’s Roll for Kids Family Bike-a-Thon

Let's roll 2015

Now in its third year, the Let’s Roll for Kids Family Bike-a-Thon, is proud to announce CJAD’s Dan Laxer as its official spokesperson this year. “Once I met some of the kids and YALDEI, and watched their dedicated staff in action, and seen the miracles they perform there, I just couldn’t pass up the opportunity to be a part of it”, Laxer explained why he decided to be actively involved in this great initiative this year. Dan Laxer has been with CJAD for two decades, and can currently be heard on the Trivia Show and the Sunday Afternoon Comedy Show, both #1 in their time slots. He is also a freelance writer and a stand-up comedian, and father to the two greatest kids on the planet.

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“The children and the families who come to our center face many challenges every day” says Menachem Leifer, Executive Director. “We would like the community to join us in showing them that they are not alone. The funds raised will help us continue to provide life-changing therapies for these very special children, giving them a chance in life.

Christopher Craig, a YALDEI parent, cycling for the third year this year, knows first-hand how YALDEI brings about amazing changes. Before his experience at YALDEI, Cameron had slid through the cracks and we were expected to live with and accept his limitations as a finite, hopeless reality”, says Craig. “We were told to simply acknowledge that he would not develop and were expected to follow a line of treatment that would cater to his limitations”. However, YALDEI met Cameron on his terms. “They assessed his limitations and pushed him to overcome them to the best of his ability. They truly expect Cameron to realize his potential and accept nothing less. “Participating in the Bike-a-Thon is my chance to return their generosity”, says Craig.  “My goal is to help YALDEI i to help others”.

Don’t miss out on a great family activity and an opportunity to help children who need your support.

If you haven’t registered yet, you can do so here right now.


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